Why OTT and Free Streaming Are Taking Over Entertainment
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These days, OTT services are receiving a lot of love from users.
Since the COVID-19 outbreak, staying at home has increased, boosting the need for OTT services.
OTT platforms offer multiple contents via the internet.
Popular platforms include Netflix, Watcha, and TVING.
Compared to cable television, viewers can select content whenever they want.
OTT’s popularity comes from several factors.
First, users can access many genres in one place, giving them more options.
Users can pick movies, dramas, or shows according to their interests.
Another benefit is its lower cost compared to classic TV services.
Watching on phones or tablets anytime is a major benefit.
Recently, increasing subscription prices have caused 부담 for many users.
As a result, attention toward free services is increasing.
Free platforms supported by ads let people watch without Free streaming cost.
Cost-conscious users find this model attractive.
Recently, FAST services have gained attention as an example of ad-based streaming.
An example is KT’s “Gi Live,” which attracted many users.
As the traditional market slows, FAST is becoming a new profit model.
Free streaming’s strongest point is that users don’t need to pay.
It also offers various content, expanding user choice.
The disadvantage is that ads are unavoidable.
Also, content quality may be lower than paid OTT services.
In the future, both OTT and free streaming services will continue to evolve.
Free models could gain stronger popularity.
Enjoying content without financial pressure is a strong advantage.
Finally, balancing high-quality OTT content with free service accessibility is important.
Using both strengths together gives consumers more satisfaction.
The future of streaming services is exciting to watch.
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